Product commercials are known to be sappy on occasion. Â It seems the pulling of our heartstrings is a proven selling technique right up there with sex and humor. Â Effective branding ads frequently play with our emotions, creating clever brand associations that, when they work, can be deep and lasting. Â Google has a winner with it’s …
Continue reading Google’s “Dear Sophie” Ad Makes Dads Proud!gmail
I learned a few days ago that a good friend of mine did something for his son that almost moved me to tears, on the spot. As an infant, he got him his own GMail account. Of what use is such a thing to persons lacking control of basic bodily functions, you ask? Well, my …
Continue reading Why Your Infant Needs GMail