Friday and Saturday is the kickoff of the second annual BlogHer Food 2010 in San Francisco. In all, more than 300 food bloggers are expected to gather to share recipes, swap culinary creation photography tips and of course, eat and meet with some of their favorite food brands.

Though I’m attending for work (disclosure: several of my firm’s companies are participating in the event), I’m looking forward to taking this on from a Dad-o-Matic perspective. Check back next week for the inside scoop!