Men in the Doghouse

by bryanvartabedian on November 30, 2008

This video is part of an apparently successful marketing campaign launched by JC Penny.  My only criticism is that it’s a bit long, but definitely worth a peek.  While I’ve been in the doghouse many times I hadn’t thought of JC Penny as the way out … UNTIL NOW!

h/t to Dr. Val

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{ 2 comments… read them below or add one }

Dr. Val November 30, 2008 at 11:24 pm

I thought it was hilarious – especially the soothing instructional “messages” being voiced over a loudspeaker in the background. The more you watch the video, the more you realize how much thought was put into it. Kudos to JC Penny’s PR team. They took a creative risk and it worked.

Blaise Alleyne December 24, 2008 at 2:23 pm

Don’t get the feminists angry!

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